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How To Name Your Business Blog

Thursday, April 24th, 2008

One of the questions I often get asked is how to name your business blog or name your business.
Many people call their business blog by their own name which is great especially if you are in the area of professional services and want to be known online by your name, therefore building your personal brand […]

Business Blog Interview

Friday, April 18th, 2008

The other day Mike Sigers of Simplenomics interviewed me for his Hot Seat radio show about the benefits of a blog for businesses. The segment ran about 30 minutes. Enjoy!
Hmmm…that didn’t work. I’ll have to ask Stephan about that. Well, you can download the show here.

Passion’s the key ingredient in successful blogging

Friday, April 18th, 2008

Not getting as much marketing power out of your blog as you’d hoped? The rules for successful blogging are the same whether you’re writing for personal or business reasons. First of all, you have to write about what you love or what you’re passionate about. When you write about what you are passionate about, readers […]

Need More Time to Blog? Here’s Your Answer!

Thursday, April 10th, 2008

Do you ever feel like no matter how well you plan your day, you never seem to finish all of your scheduled tasks, including all the blogging you wanted to do? I know I do! There is an answer! …it’s “GTD” (Getting Things Done), a time management, or more appropriately, life management methodology developed by […]

The Dangers of Anonymous Blogging

Friday, April 4th, 2008

BusinessWeek reports on anonymous blogging gone bad in a recent article Busting a Rogue Blogger.
Yes, there’s controversy in the sexy world of patent litigation, as Troll Tracker–formerly anonymous, now outed as Rick Frenkel–a blogger who writes on patent trolling, was outed as a Cisco employee. Why is this relevant? Because Frenkel was blogging about the […]

Business Blogs Can Bring You Killer PR

Friday, March 21st, 2008

When talking to people about the benefits of business blogs I often mention “establishing your credibility.” This goes hand-in-hand with “getting killer PR.”
Let’s face it, journalists are having to do more with less, so they’re more and more likely to turn to Google and other search engines to track down “experts” in a given field.
As […]

Upcoming Blogger Conferences

Tuesday, March 18th, 2008

WordCamp Dallas is later this month — March 29-30. Netconcepts’ own Chris Smith will be speaking on SEO for blogs. There’s a great lineup of speakers, including WordPress founder Matt Mullenweg. Registration is only $20. There’s no reason not to attend! Even if you blog on a different blog platform, you should still attend. The […]

Is Your Monitor Size Holding You Back?

Tuesday, March 18th, 2008

Bloggers are information workers. And information workers need a big screen monitor — and/or multiple monitors — to be optimally productive. The Wall Street Journal blog recently posted about a study by the University of Utah that found that folks using a 24-inch screen completed tasks 52% faster than those with an 18-inch screen. And […]

Bloggers, What’s Your Hook?

Thursday, March 6th, 2008

Whether you’re just starting out in the blogosphere or you write for an established blog, you’ll need an angle to set your blog apart from the rest. Ideally, this theme will carry through all your posts, injecting the blog with a unique style and personality (e.g. snarky, witty, professorial, egotistical to the point of humorous, […]

Do You Need a Blogging Regimen?

Tuesday, March 4th, 2008

As a certified Business Blog Consultant–I’m still awaiting the paperwork, but I’ve been assured it’s on it’s way–I work with a number of businesses on their blog and other Web marketing strategies. Being a blog consultant is tricky; much of our work is up front.
We often design a blog, set it up on either WordPress […]

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